Wordpress Websites – Fast, Cost Effective and Great for Social Media

Print
PDF

There are websites and there are blogs. The way to get the best of both is the blogsite. Because I prefer to use Wordpress software, I also call the blogsites I make, Wordpress Websites.

Blogsites are Great for Social Media

The blogsites or Wordpress Websites are not for people who just want an electronic brochure to sit on the web. They are for people, companies, and organisations that have realised that they need to keep a stream of conversation flowing with their customer base, followers, friends, or marketplace. They are great for social media interaction.

Because of the blog-element, blogsites are a fast and powerful way to get your message across on an ongoing and immediate basis. This is not just talk – because of the way blogs are structured, search engines interact with them before the get to websites, so the material you put on your Wordpress website will be indexed long before most websites.

Read more...

Writing for the Web Course at SA Writers' College

Print
PDF

We read differently on the Internet, that’s a given. Therefore, when it comes to writing for the web, there is no way it can be “business as usual.” Web content and web copy (yup there’s a difference) needs to be written to be found.

The power on the Internet now lies with the searchers - the people who type the words into the search engines like Google. Do you know what words to include in your articles and/or copy so that your audience/market can find you?

SA Writers College, launched in 2005, has added my course Writing for the Web to its comprehensive 2010 line up.

Students for Corporate Sector

At present I have about 30 students from across the world, many from the corporate communications sector in South Africa. It seems like the corporates have realised that the people who deal with their internet and intranet need to be able to write for the web.

Some of my students are small busienss owners who realise that in order to become competitive in this new market they need to be able to write blogs and Google ads and understand how Facebook and Twitter work.

Read more...

The Great Linking Debate

Print
PDF

This articles is a post from a forum disucssion on to link or not to link on Suite 101.com where I am a feature writer. My friend and colleague Guy Lecky-Thompson is a web guru. It is his post. He also wrote: Linking and Search engine Ranking

First, some facts. Google uses links, both incoming and outgoing in the algorithms that it uses to build search engine result pages (SERPs). The algorithm also uses something called the Authority index of a site - a measure of how solid a reference work the site/blog/page is. Finally, the PageRank (PR) of a site will affect the SERPs and it's eventual position in the index.

Read more...

Joomla! Day Durban 2008

Print
PDF

By Karen Lotter

Joomla! Day Durban 2008 was great. I spent an entire Saturday with about 30 other Joomla users/developers at the lovely campus of Varsity College in Durban North learning about a whole lot of Joomla stuff.

I'm now so stoked about Joomla 1.5 that I desperately need to migate all my Joomla 1.0 sites. I'm freaked about security after Brandon telling us how easy it is to hack a Joomla site and after using Joomla 1.5 I'm really into the features and the much easier interface.

Read more...

Tate Modern Embraces Street Artists, Durban Scorns Them

Print
PDF

By Karen Lotter

tate.jpg While the residents in Durban are making a stand with the help of local government to remove graffiti from public walls and bridges and concrete park furniture, one of the most respected art galleries in the world, the Tate Modern in London, is embracing street art, by letting the best urban artists from around the world transform its façade.

 

Read more...